// sustainability.ts
Sustainability
AKA: Doing the right thing without acting like saints.
Let's get one thing straight: we're not going to save the planet by selling you hoodies. But if you're going to buy clothes anyway, they might as well not suck—for you or the Earth.
That's why we use organic cotton and bamboo. Not because it's trendy. But because they feel amazing and don't require pesticides, plastic, or turning entire rivers into chemistry experiments.
What We Actually Do:
- No synthetic blends. Your clothes shouldn't outlive you in a landfill.
- No mass production. We make what people actually want. Not "we'll-discount-it-later" waste.
- No plastic packaging. Unless it's ironic. Just kidding—it's not.
- No weird promo tags. If you want a sticker, we'll email you a JPG.
- No hype drops. We're not trying to create FOMO. Just great clothes.
- Limited runs. Minimal inventory. We'd rather sell out than throw out.
What We Don't Do:
- Greenwashing.
- Carbon offset theater.
- Empty buzzwords like "earth-positive techwear innovation core" (what does that even mean?).
What You Get:
Comfortable clothes made with common sense and a conscience. That's it. That's the pitch.
We're not perfect. But we're trying. Because fast fashion is gross, and honestly, your skin deserves better.
Wear it. Wash it. Keep it for years.
If it ends up in a landfill, let it be because you wore it to death—not because it was on sale.